Visit The People

The Tanzania Cultural Tourism Programme

The Tanzania Cultural Programme was launched in 1997 to give local communities the opportunity to improve their economic livelihood by participating in tourism activities.

Co-ordinated by the Tanzania Tourist Board, supported by the Ministry of Natural Resources & Tourism, there are currently some 60 initiatives operating in various parts of the country. Tanzania is endowed with the rich heritage of  120 ethnic tribes and the Cultural Tourism Programme provides visitors with an authentic cultural experience and a unique insight into the daily lives of the local people.

The Cultural Tourism Enterprises offer visitors the opportunity to leave the safari vehicle behind and spend time in local villages interacting with the people. The activities offered are as diverse as the villages, and include preparing local cuisine, making wine, helping to process coffee beans, learning how to make local handcrafts, and learning traditional games and dances. The cultural enterprises also host a number of music and dance festivals that attract many visitors because of their authenticity.

Leave your vehicle behind and walk through the tropical slopes of Mount Meru and Mount Kilimanjaro. Meet the Maasai and learn of their almost forgotten traditions and a way of life that is so closely linked to nature and wildlife. Listen to drumbeats and interpret music and dances inherited from ancient ancestors.

Learn the history of the Swahili Coast. Explore the savannahs on camelback. Boat down a river, or row on one of the many lakes. Paddle between mangroves, learn about traditional plants and medicines, experience a camel ride, or sail to pristine sandy islands. Climb a holy mountain and benefit from the diagnostic methods of a traditional healer.

Taste the local cuisine

Tanzania has a unique and varied cuisine. There is an extensive use of coconut milk and spicy foods. Other distinctive foods include Kisamvu (cassava leaves), Maharange (beans), Nyama choma (grilled meat), Wali (rice), Ugali (maize porridge) and Goats Meat.

In Zanzibar take a Swahili Cooking course and shop for ingredients at the local markets. Here you can find all types of bananas, mangoes, and countless other fruits and spices.

And then, in the evening, listen to ancient legendary tales around an open fire. An experience you will never forget. And sample the local brew!

In one of the newly opened cultural enterprises, Lyamungo Sinde, a village in the foothills of Mount Kilimanjaro, tourists can enjoy the scenery of the highest mountain in Africa while staying with villagers to make handcrafts out of banana leaves or fish in the Weruweru River. In Kahawa Shambani, visitors are hosted by local families at coffee plantations and learn the entire coffee process from the coffee growers’ cooperative, their history and fair trade, to picking, grinding, roasting and making their own fresh coffee.


Tourism to these villages directly supports the local community. Over 4,000 Tanzanian people benefited from a direct income in 2016 due to the success of the Cultural Tourism Program. A portion of the income from tourism for each enterprise is used for community development such as renovating schools, providing books for students, tree planting projects, and water tap project.

Visit the people of Tanzania!

For further information contact:
Cultural Tourism Programme
Tel: +255 272050025
Tanzania Association of Cultural Tourism Operators (TACTO)
Email: or

Nine New Cultural Tourism Enterprises Include:

  • Bujora Cultural Tourism Enterprise (Mwanza Region)
  • Kiliman Cultural Tourism Enterprise (Moshi Rural-Kilimanjaro Region)
  • Kisesa Cultural Tourism Enterprise (Mwanza Region)
  • Liuli-Pomonda Cultural Tourism Enterprise (Mbamba Bay-Ruvuma Region)
  • Rau Eco & Cultural Tourism Enterprise (Moshi-Kilimanjaro region)
  • Ukerewe Cultural Tourism Enterprise (Ukerewe-Mwanza Region)
  • Lyamungo (Hai-Kilimanjaro Region)
  • Meru Forest Eco-Tourism (Arumeru-Arusha Region)
  • Momela Cultural Tourism & Campsite (Arumeru-Arusha Region)

Rundugai Cultural Tourism

Welcome to the land of astonishing hot springs.

Spend a day at Rundugai Village and learn about the socio–economic activities of the village. Visit the Maasai market, sample and prepare traditional foods and swim in the warm blue waters of Chemka hot springs.

Located between Moshi and Kilimanjaro Airport.


Ifulong Cultural Tourism

The people of Njoro and Poli Villages welcome visitors to experience real African rural life. Activities include a cultural walk, a Coffee experience, local beer brewing and a banana experience Tours. Overnight stays are also possible at the homes of local families when can learn Swahili.

Located near Usa River between Arusha & Kilimanjaro Airport.

Ilkiding ‘a Village

Learn about Maasai culture. Visit different families and experience the real lifestyle of the Maasai. Great views of Engaro Narok river valley. Activities include a visit to a traditional healer; hiking; mountain bike riding; bird watching and a visit to a handicrafts centre.

6 Kms from Arusha in the South West Mount Meru area.

Engaresero Eramatare: Cultural Tourism Experience-Lake Natron

An area rich in Maasai culture where they continue to practice their age old pastoral ways. Activities include Hot springs and Waterfall tours, visit the Flamingo breeding sites at Lake Natron, learn how to herd cattle and the Oldonyo Lengai Trekking tour.

Located 220kms north west of Arusha at Lake Natron.

Ilkurot Village Maasai Cultural Tourism Enterprise

Activities include Camel riding, visit to a Maasai boma, meet the Maasai mid wife; learn about Maasai dances, weddings and their history. Ilkurot also offers a Volunteer programme for visitors interested to work in the health and educational sectors.

Situated 28 kms north of Arusha on the road to Nairobi.